In 2005, Simon Taffe was a music fan at a festival like the rest of us, sat around dreaming about who he’d have booked if he was in charge. Unlike the rest of us, he worked out the rough cost there and then, went home a vowed to put on a festival the following year. He had zero experience in the music industry or putting on shows. He was the owner of a decorating company.

On this week’s podcast, Simon tells me how he built End of the Road, copping a debt of 400k, selling his house, flipping a 4×4 and writing his favourite bands personal notes asking them to play.

A hugely inspiring story of the risks people are willing to take in the name of being a massive music fan.

Listen below or on your podcast app.